We welcomed representatives from our strategic partner Cramer to our Las Piedras office, who gave an Introduction to Fragrances Workshop to our technical and sales team.
The training was led by Katherina Thumann and Magdalena Fuenzalida, who shared their experience and knowledge about the fascinating world of fragrances.
During the day, we explored key concepts such as fragrance structure, olfactory families, and current trends in the Latin American market. This opportunity allowed us to deepen our understanding of how fragrances can influence product perception and how to select the most appropriate fragrances for each application.
After the workshop, we shared lunch with the entire team, creating a relaxed space for exchange, conversation, and enjoyment that further strengthened our bond.
Cramer, founded in 1939 in Chile, is a leading company in the creation of flavors and fragrances in Latin America. With over 80 years of experience, it specializes in developing innovative and personalized aromatic solutions tailored to the preferences of Latin American consumers. Its commitment to quality and sustainability has positioned it as a benchmark in the industry.
We thank Cramer for sharing his expertise and strengthening our strategic alliance!
Do you need natural flavors or fragrances for your product? At Abastecimientos, we have the solution!